itsu eat beautiful

Smiling woman behind a store counter, wearing a dark uniform shirt.

itsu by us

Asian-inspired dishes freshly made in our 83 restaurants. Noodles, brown rice, dumplings, soups & sushi. Steamed [not fried], packed with wholegrains, fibre, protein & greens.

A pink shopping basket filled with a variety of Itsu brand Asian-inspired food products.

itsu by you

Find your favourite Asian-inspired dishes & ingredients in fridges, freezers & on the shelves of supermarkets across the UK & Europe.

Dumplings & bao, as well as broths & noodles, for quick & easy meals at home. Our miso, seaweeds & crispychilli oil are authentic & all restaurant-quality.

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its'our story

Here’s a true story about how, over two decades, itsu customers created a new and pioneering food place. Thank you to them for their thousands of emails, letters, texts and phone calls along the way.

Youth Kitchen logo with a heart in 'O' and slogan 'Supporting Healthier Futures'.

nutrition education

Youth Kitchen invests in nutrition education for children. The charity funds classes, fresh ingredients, and cooking equipment for students across the U.K.